Authors

Title

Journal

Volume

Publication Date

Seiler, S., Tuchman, A., Yao, S.

Journal of Marketing Research

Volume 58, pp.22-49

February 2021

Herzog, W., Hattula, J.D., Dahl, D.W.

Journal Of Marketing Research

Volume 58, pp.456-475

June 2021

Sun, X., Foscht, T., Eisingerich, A.B.

Journal Of Retailing And Consumer Services

Volume 62, pp.102638-102638

September 2021

Dixon, D., Mikolon, S.

International Journal Of Research In Marketing

Volume 38, pp.365-386

June 2021

Maesen, S., Lamey, L., ter Braak, A., Jansen, L.

Journal Of The Academy Of Marketing Science

September 2021